219 Must-Know Hotel Statistics and Travel Trends in Florence, Italy for 2025

Discover the most compelling hotel statistics and travel trends in Florence for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 219 key statistics and travel trends offers valuable insights into Florence's dynamic hotel scene. Backed by data from 1,343 hotels, 417,255 traveler reviews, and 216,955 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Florence

Top Hotel and Travel Statistics for Florence

  • There are 1,343 hotels operating in Florence.
  • The average hotel rating in Florence is 8.33, based on 330,084 reviews.
  • Travelers can expect to pay around $187 per night for a hotel in Florence.
  • If you're looking for the best month to visit Florence by rating, it's February with an average rating of 8.62.
  • If you're looking for the cheapest month to visit Florence, it's February with an average price of $132.
  • The least popular month to visit Florence is February, attracting only 4.5% of visitors.
  • The most popular month to visit Florence is July, attracting 11.3% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Florence, rating their stays at 8.49 on average.
  • Business Travelers are the least satisfied travelers when visiting Florence, rating their stays at 8.15 on average.
  • Hotel prices in Florence peak in September, with an average price of $313.

Hotel Availability and Types in Florence

Number of Hotels

  • There are 1,343 hotels in Florence.

Distribution by Star Rating

  • Florence has 69 hotels with a 1-star rating, accounting for 5.1% of all hotels.
  • Florence has 55 hotels with a 2-star rating, accounting for 4.1% of all hotels.
  • Florence has 228 hotels with a 3-star rating, accounting for 17.0% of all hotels.
  • Florence has 190 hotels with a 4-star rating, accounting for 14.1% of all hotels.
  • Florence has 84 hotels with a 5-star rating, accounting for 6.3% of all hotels.
  • We also have 717 hotels with an unknown star rating in Florence, accounting for 53.4% of all hotels.
  • The average price of a hotel in Florence is $187 per night.
  • The average price of a 1-star hotel in Florence is $141 per night.
  • The average price of a 2-star hotel in Florence is $154 per night.
  • The average price of a 3-star hotel in Florence is $170 per night.
  • The average price of a 4-star hotel in Florence is $267 per night.
  • The average price of a 5-star hotel in Florence is $361 per night.
  • The average price of a hotel in Florence with an unknown star rating is $161 per night.
  • There are 149 hotels in Florence priced in the $50-$100 range, accounting for 14.9% of all hotels.
  • There are 607 hotels in Florence priced in the $100-$200 range, accounting for 60.5% of all hotels.
  • There are 218 hotels in Florence priced in the $200-$500 range, accounting for 21.7% of all hotels.
  • There are 22 hotels in Florence priced in the $500-$1000 range, accounting for 2.2% of all hotels.
  • There are 7 hotels in Florence priced in the $1000+ range, accounting for 0.7% of all hotels.
  • The average price of a hotel in Florence in January is $143.
  • The average price of a hotel in Florence in February is $132.
  • The average price of a hotel in Florence in March is $179.
  • The average price of a hotel in Florence in April is $235.
  • The average price of a hotel in Florence in May is $279.
  • The average price of a hotel in Florence in June is $299.
  • The average price of a hotel in Florence in July is $271.
  • The average price of a hotel in Florence in August is $241.
  • The average price of a hotel in Florence in September is $313.
  • The average price of a hotel in Florence in October is $230.
  • The average price of a hotel in Florence in November is $165.
  • The average price of a hotel in Florence in December is $148.

Hotel Ratings and Reviews in Florence

Number of Reviews

  • We've collected 417,677 reviews for hotels in Florence.

Review Distribution by Traveler Type

  • There are 18,143 reviews from business travelers in Florence, accounting for 4.3% of all reviews.
  • There are 194,121 reviews from couples in Florence, accounting for 46.5% of all reviews.
  • There are 97,545 reviews from families in Florence, accounting for 23.4% of all reviews.
  • There are 16,667 reviews from friends in Florence, accounting for 4.0% of all reviews.
  • There are 29,316 reviews from group travelers in Florence, accounting for 7.0% of all reviews.
  • There are 39,939 reviews from solo travelers in Florence, accounting for 9.6% of all reviews.
  • There are 21,946 reviews from travelers with an unknown type in Florence, accounting for 5.3% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Florence in 2024 was 8.30, based on 82,596 reviews.
  • The average rating for hotels in Florence in 2023 was 8.26, based on 99,036 reviews.
  • The average rating for hotels in Florence in 2022 was 8.40, based on 77,032 reviews.
  • The average rating for hotels in Florence in 2021 was 8.43, based on 8,820 reviews.
  • The average rating for hotels in Florence in 2020 was 8.57, based on 3,067 reviews.
  • The average rating for hotels in Florence in 2019 was 8.26, based on 16,269 reviews.
  • The average rating for hotels in Florence in 2018 was 8.40, based on 16,693 reviews.
  • The average rating for hotels in Florence in 2017 was 8.29, based on 17,969 reviews.
  • The average rating for hotels in Florence in 2016 was 8.35, based on 17,944 reviews.
  • The average rating for hotels in Florence in 2015 was 8.24, based on 17,252 reviews.
  • The average rating for hotels in Florence in 2014 was 8.14, based on 14,800 reviews.
  • The average rating for hotels in Florence in 2013 was 8.15, based on 13,686 reviews.
  • The average rating for hotels in Florence in 2012 was 8.14, based on 11,310 reviews.
  • The average rating for hotels in Florence in 2011 was 8.08, based on 8,546 reviews.
  • The average rating for hotels in Florence in 2010 was 7.94, based on 5,629 reviews.
  • The average rating for hotels in Florence in 2009 was 8.12, based on 4,616 reviews.
  • The average rating for hotels in Florence in 2008 was 7.82, based on 2,890 reviews.
  • The average rating for hotels in Florence in 2007 was 7.57, based on 2,670 reviews.
  • The average rating for hotels in Florence in 2006 was 7.68, based on 2,046 reviews.
  • The average rating for hotels in Florence in 2005 was 7.85, based on 1,572 reviews.
  • The average rating for hotels in Florence in 2004 was 7.67, based on 1,007 reviews.
  • The average rating for hotels in Florence in 2003 was 7.85, based on 274 reviews.
  • The average rating for hotels in Florence in 2002 was 7.69, based on 25 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Florence is 8.29.
  • The average rating for 2-star hotels in Florence is 7.84.
  • The average rating for 3-star hotels in Florence is 7.95.
  • The average rating for 4-star hotels in Florence is 8.56.
  • The average rating for 5-star hotels in Florence is 8.72.
  • The average rating for hotels in Florence with an unknown star rating is 8.35.

Average Ratings by Traveler Type

  • The average rating for business travelers in Florence is 8.15.
  • The average rating for couples in Florence is 8.30.
  • The average rating for families in Florence is 8.32.
  • The average rating for friends in Florence is 8.24.
  • The average rating for group travelers in Florence is 8.48.
  • The average rating for solo travelers in Florence is 8.49.
  • The average rating for travelers with an unknown type in Florence is 8.27.

Best Months to Visit by Ratings

  • The average rating for hotels in Florence in January is 8.44.
  • The average rating for hotels in Florence in February is 8.62.
  • The average rating for hotels in Florence in March is 8.53.
  • The average rating for hotels in Florence in April is 8.33.
  • The average rating for hotels in Florence in May is 8.32.
  • The average rating for hotels in Florence in June is 8.30.
  • The average rating for hotels in Florence in July is 8.36.
  • The average rating for hotels in Florence in August is 8.42.
  • The average rating for hotels in Florence in September is 8.36.
  • The average rating for hotels in Florence in October is 8.26.
  • The average rating for hotels in Florence in November is 8.46.
  • The average rating for hotels in Florence in December is 8.49.

Seasons in Florence

The seasons in Florence are determined by the percentage of reviews for each month.

Low Season in Florence

  • January (5.0%)
  • February (4.5%)
  • March (6.0%)
  • December (4.8%)

Shoulder Season in Florence

  • April (8.4%)
  • May (10.1%)
  • June (10.3%)
  • November (6.9%)

High Season in Florence

  • July (11.3%)
  • August (10.9%)
  • September (11.0%)
  • October (10.9%)

Hotel and Travel Statistics for Family Apartments in Florence

Top Hotel and Travel Statistics for Family Apartments in Florence

  • There are 32 Family Apartments operating in Florence.
  • The average rating for Family Apartments in Florence is 8.90, based on 10,985 reviews.
  • Travelers can expect to pay around $197 per night for a Family Apartment in Florence.
  • If you're looking for the best month to book a Family Apartment in Florence by rating, it's February, with an average rating of 9.09.
  • If you're looking for the cheapest month to book a Family Apartment in Florence, it's February, with an average price of $124.
  • The least popular month to book a Family Apartment in Florence is February, attracting only 3.5% of visitors.
  • The most popular month to book a Family Apartment in Florence is July, attracting 11.9% of visitors.
  • Friends are the most satisfied travelers when visiting Family Apartments in Florence, rating their stays at 9.21 on average.
  • Business Travelers are the least satisfied travelers when visiting Family Apartments in Florence, rating their stays at 8.70 on average.
  • Family Apartment prices in Florence peak in September, with an average price of $314.

Availability and Types of Family Apartments in Florence

Number of Family Apartments

  • There are 32 Family Apartments in Florence.

Star Rating Distribution for Family Apartments

  • There are 1 Family Apartments in Florence with a 3-star rating, accounting for 3.1% of all Family Apartments.
  • There are 2 Family Apartments in Florence with a 4-star rating, accounting for 6.3% of all Family Apartments.
  • There are 1 Family Apartments in Florence with a 5-star rating, accounting for 3.1% of all Family Apartments.
  • There are 28 Family Apartments in Florence with an unknown star rating, accounting for 87.5% of all Family Apartments.
  • The average price for Family Apartments in Florence is $197.
  • The average price for 3-star Family Apartments in Florence is $163.
  • The average price for 4-star Family Apartments in Florence is $93.
  • The average price for 5-star Family Apartments in Florence is $599.
  • The average price for Family Apartments with an unknown star rating in Florence is $191.
  • There are 4 Family Apartments in Florence priced in the $50-$100 range, accounting for 13.3% of all Family Apartments.
  • There are 13 Family Apartments in Florence priced in the $100-$200 range, accounting for 43.3% of all Family Apartments.
  • There are 11 Family Apartments in Florence priced in the $200-$500 range, accounting for 36.7% of all Family Apartments.
  • There are 2 Family Apartments in Florence priced in the $500-$1000 range, accounting for 6.7% of all Family Apartments.
  • The average price for Family Apartments in Florence in January is $134.
  • The average price for Family Apartments in Florence in February is $124.
  • The average price for Family Apartments in Florence in March is $171.
  • The average price for Family Apartments in Florence in April is $233.
  • The average price for Family Apartments in Florence in May is $248.
  • The average price for Family Apartments in Florence in June is $244.
  • The average price for Family Apartments in Florence in July is $290.
  • The average price for Family Apartments in Florence in August is $241.
  • The average price for Family Apartments in Florence in September is $314.
  • The average price for Family Apartments in Florence in October is $255.
  • The average price for Family Apartments in Florence in November is $166.
  • The average price for Family Apartments in Florence in December is $155.

Ratings and Reviews for Family Apartments in Florence

Number of Reviews for Family Apartments

  • We've collected 14,332 reviews for Family Apartments in Florence.

Review Distribution for Family Apartments

  • There are 390 reviews for Family Apartments from business travelers in Florence, accounting for 2.7% of all reviews.
  • There are 5,952 reviews for Family Apartments from couples in Florence, accounting for 41.5% of all reviews.
  • There are 5,094 reviews for Family Apartments from families in Florence, accounting for 35.5% of all reviews.
  • There are 290 reviews for Family Apartments from friends in Florence, accounting for 2.0% of all reviews.
  • There are 1,655 reviews for Family Apartments from group travelers in Florence, accounting for 11.5% of all reviews.
  • There are 601 reviews for Family Apartments from solo travelers in Florence, accounting for 4.2% of all reviews.
  • There are 350 reviews for Family Apartments from travelers with an unknown type in Florence, accounting for 2.4% of all reviews.

Average Rating Over Time for Family Apartments

  • The average rating for Family Apartments in Florence in 2024 was 8.79, based on 3,471 reviews.
  • The average rating for Family Apartments in Florence in 2023 was 8.78, based on 3,979 reviews.
  • The average rating for Family Apartments in Florence in 2022 was 8.85, based on 3,047 reviews.
  • The average rating for Family Apartments in Florence in 2021 was 9.31, based on 262 reviews.
  • The average rating for Family Apartments in Florence in 2020 was 9.07, based on 62 reviews.
  • The average rating for Family Apartments in Florence in 2019 was 8.59, based on 268 reviews.
  • The average rating for Family Apartments in Florence in 2018 was 8.71, based on 300 reviews.
  • The average rating for Family Apartments in Florence in 2017 was 8.86, based on 283 reviews.
  • The average rating for Family Apartments in Florence in 2016 was 8.72, based on 387 reviews.
  • The average rating for Family Apartments in Florence in 2015 was 8.89, based on 427 reviews.
  • The average rating for Family Apartments in Florence in 2014 was 8.82, based on 384 reviews.
  • The average rating for Family Apartments in Florence in 2013 was 8.80, based on 343 reviews.
  • The average rating for Family Apartments in Florence in 2012 was 8.73, based on 266 reviews.
  • The average rating for Family Apartments in Florence in 2011 was 8.74, based on 206 reviews.
  • The average rating for Family Apartments in Florence in 2010 was 8.62, based on 148 reviews.
  • The average rating for Family Apartments in Florence in 2009 was 8.78, based on 190 reviews.
  • The average rating for Family Apartments in Florence in 2008 was 8.93, based on 134 reviews.
  • The average rating for Family Apartments in Florence in 2007 was 8.86, based on 121 reviews.
  • The average rating for Family Apartments in Florence in 2006 was 9.46, based on 40 reviews.
  • The average rating for Family Apartments in Florence in 2005 was 9.43, based on 11 reviews.

Average Rating by Star Rating for Family Apartments

  • The average rating for 3-star Family Apartments in Florence is 8.37.
  • The average rating for 4-star Family Apartments in Florence is 7.25.
  • The average rating for 5-star Family Apartments in Florence is 9.59.
  • The average rating for Family Apartments with an unknown star rating in Florence is 9.00.

Average Rating by Traveler Type for Family Apartments

  • The average rating of Family Apartments from business travelers in Florence is 8.70.
  • The average rating of Family Apartments from couples in Florence is 8.83.
  • The average rating of Family Apartments from families in Florence is 8.88.
  • The average rating of Family Apartments from friends in Florence is 9.21.
  • The average rating of Family Apartments from group travelers in Florence is 8.95.
  • The average rating of Family Apartments from solo travelers in Florence is 8.97.
  • The average rating of Family Apartments from travelers with an unknown type in Florence is 8.98.

Best Month to Stay at a Family Apartment by Rating

  • The average rating for Family Apartment in Florence in January is 9.03.
  • The average rating for Family Apartment in Florence in February is 9.09.
  • The average rating for Family Apartment in Florence in March is 9.01.
  • The average rating for Family Apartment in Florence in April is 8.85.
  • The average rating for Family Apartment in Florence in May is 8.77.
  • The average rating for Family Apartment in Florence in June is 8.79.
  • The average rating for Family Apartment in Florence in July is 8.91.
  • The average rating for Family Apartment in Florence in August is 8.90.
  • The average rating for Family Apartment in Florence in September is 8.85.
  • The average rating for Family Apartment in Florence in October is 8.78.
  • The average rating for Family Apartment in Florence in November is 8.98.
  • The average rating for Family Apartment in Florence in December is 9.06.

Seasons for Family Apartments in Florence

The seasons in Florence are determined by the percentage of reviews for Family Apartments in each month.

Low Season for Family Apartments in Florence

  • January (4.2%)
  • February (3.5%)
  • March (4.9%)
  • December (4.7%)

Shoulder Season for Family Apartments in Florence

  • April (8.6%)
  • May (10.5%)
  • August (11.1%)
  • November (6.2%)

High Season for Family Apartments in Florence

  • June (11.6%)
  • July (11.9%)
  • September (11.6%)
  • October (11.3%)